Sports PR & Brand Activation Agency
PR & Activation is an opportunity to think creatively about how to communicate your brand and bring it to life
Media and Public Relationship
Experiential Marketing Campaigns
Sponsorships and Partnerships
In-store and Retail Staff Training
Content Strategy and Marketing Services
Sport Influencers
Sport Events Marketing
Sport Exhibition and Trade Shows
As a sports PR & brand activation agency, our specialist team is passionate about creating unique and engaging campaigns that communicate everything that your brand stands for.
Whether your aim is to drive brand awareness, reach a new audience group, position yourself as the leader in your category or inspire behavioral change, we build, execute and bring to life PR & activation campaigns, as well as sports marketing that matches your objectives, communicate your core message, and create brand advocates.
01.
Experiential Marketing Campaigns
At Brandwave, we love to create innovative experiential marketing campaigns that bring your brief to life and captivate your target audience. Our goal is to create a positive brand perception, along with a memorable brand experience that truly sets you apart from the rest of the crowd.
02.
Sponsorships and Partnerships
With our unrivalled knowledge of the sporting industry, we create sponsorship and partnership strategies that enhance brand visibility and increase audience engagement. This could be through collaborating at a sporting event, or partnering up with a team, athlete or brand.
03.
In-store and Retail Staff Training
Making sure your brand’s identity is communicated at every touch point with the customer is crucial to successful brand positioning. We run retail sales training for sports brands to ensure your in-store team fully understand your brand to portray the personality of your brand consistently.
04.
Sport Exhibition and Trade Shows
We develop marketing strategies and campaigns for sports exhibitions and trade shows that step away from typical B2B. We seek to communicate what your brand stands for and your key brand messages in an innovative way.
05.
Content Strategy and Marketing Services
Our sports content marketing services drive the success of our experiential marketing campaigns. We work collaboratively with our clients to produce captivating and unique marketing content for different sports, tailored to channels to ensure we're communicating your brand in an integrated style.
06.
Media and Public Relationship
From basic press releases to curated brand building stories - great PR is built on great media and public relationships. Our extensive network of international sports and mainstream media relationships is underpinned by a long history of iconic PR campaigns and shared successes. Our multichannel media partners trust us to develop unique and engaging new stories tailored to both the publication and channel.
07.
Sport Influencers
We help to identify relevant sports influencers to grow your brand visibility. We build strategies to ensure our clients get the most out of these sporting collaborations, providing guidance to influencers and ambassadors to communicate the brand’s message in a consistent and impactful way.
08.
Sport Events Marketing
Our events team has a wealth of experience organising sports marketing events of all sizes. We understand the challenges involved in executing a successful event, so we make sure to provide a comprehensive sport event marketing service to support you in profiling your brand.
09.
Fan Engagement for Sporting Events
In an increasingly always-on, multichannel world it’s easy for your message to get lost. We actively enhance your fan engagement by developing a cohesive message that is delivered to your fans at every opportunity.
Our most relevant PR & activation case studies
Suunto 7 Launch
Suunto released their first ever smartwatch, the Suunto 7. Building on the key campaign messages Brandwave were challenged to conceptualise and deliver the UK launch event.
Reebok Ragnar
As global title sponsor of the event, and the second one of it’s kind in the UK, Reebok wanted to amplify their partnership and provide the 1200 runners with a series of activation areas over the event to enrich their whole experience.
Salomon Trail Running Festival
Originally the Salomon Sunset Series, this event series was the first of its kind, developed to grow trail running as a sport. Working in partnership with Salomon we’ve grown the series in 2018 and 2019 to be even bigger and better.
