The National Running Show 2025 
Ollie dives into the key moments from NRS a weekend that truly showcased all things…
Oliver Robinson28/01/2025
The Fitness & Wellness Trends to Watch in 2025 
Right out of the blocks, our new PR Director, Vikki takes a deep dive into…
Vikki McGill27/01/2025
Brandwave 2024 – A Year in Review 
As 2024 comes to a close, we reflect on the incredible milestones and memorable moments…
Lily Kenna18/12/2024
Brandwave 2023 – A Year in Review 
From global rebrands to sports industry challenges, 2023 has been a year to remember!
Will Cowell14/12/2023
The New Face of Sports PR in the Era of Vanity Metrics 
Dan gives his take on vanity metrics.
Daniel Macaulay28/07/2023
Brandwave 2022 – A Year in Review 
Brandwave 2022 - A Year in Review - From global rebrands to sports industry challenges,…
Will Cowell14/12/2022
We don’t just enter awards, we judge them. 
Creative Director Al, tells us about his stint as a judge for an international photography…
Alastair Lecomte08/11/2022
Outdoor Brands and the Blurring of the Lines 
Dan gives his take on the latest brand strategy trend.
Daniel Macaulay21/10/2022
Hike Bike Paddle 3.0 – The North Yorkshire Edition… 
Creative Director Al looks back to an epic charity challenge of hiking, biking and paddling…
Alastair Lecomte29/09/2022
How the pandemic has changed the way we consume content. 
Senior Account Manager, Kate gives her verdict on how the pandemic has changed the way…
Kate Smetana05/01/2022
Hike Bike Paddle 2021 – The Lake District Edition… 
Account Manager Will looks back to an epic charity challenge of hiking, biking and paddling…
Will Cowell07/12/2021
Cycling across the Sierra Nevada 
Key Account Director Ollie looks back to an epic charity challenge weekend of biking &…
Oliver Robinson23/11/2021
Brandwave at Web Summit 2021 
Dan reports back on his and Ollie's trip to Web Summit 2021 and the topics…
Daniel Macaulay15/11/2021
Is Sustainability a Form of Elitism 
Senior Account Manager, Matt, looks at the vast topic that is sustainability, its accessibility and…
Matt Fabian18/08/2021
The shift towards digital sports events and activations 
In this blog, Dan looks at the new and evolving opportunities around turning events that…
Daniel Macaulay05/05/2020
Impact of Coronavirus on Live Sport 
Account Manager and football fanatic, Will, looks at COVID-19’s impact on live sport and how…
Will Cowell09/04/2020
NetworkB goes digital 
Brandwave Founder, Dan Macaulay looks back on our first fully digital iteration and the key…
Daniel Macaulay07/04/2020
Adapting sporting events in 2020 
Senior Account Manager Josie dives into how sporting events organisations are adapting in 2020.
Josie Fabian06/04/2020
Will a global health pandemic get our infamously inactive nation active? 
Tell people they can’t, and they will ultimately want to.
Oliver Robinson27/03/2020
Adapting your sports marketing to survive coronavirus 
In the face of the global Coronavirus outbreak, Brandwave Founder & CEO, Daniel Macaulay offers…
Daniel Macaulay18/03/2020
