Brandwave Brand Test: Jack Wolfskin Crosstrail Shoe 
Account Director Ali Hammer trades in his pavement-pounding trainers, and put's the Jack Wolfskin Crosstrail…
Ali Hammer25/07/2018
Sports Marketing Blog
Brandwave's sports marketing blog. A place to explore what we love, what we hate and what we just have to tell you all about. Find our views on all the latest sports marketing news and trends here.
Eurobike 2018 
This week Account Director Ollie headed over to our second home in Friedrichshafen for the…
Oliver Robinson13/07/2018
Marketing of Women’s Football 
With all eyes on the FIFA World Cup in Russia right now, we wanted to…
Julia Mahnke09/07/2018
The OutDoor by ISPO launch event: Brandwave’s key take outs 
Vicky Stickland, our German Managing Director, headed to Messe München for the public unveiling of…
Vicky Stickland29/06/2018
The Power of Moving Image 
Art Director Matt Ankers explores the effectiveness of moving image within sports marketing. How do…
Matt Ankers27/06/2018
Elevate 2018 
This month our Head of Strategy, Jessica Rouse, chaired a panel session at the UK's…
Natasha Clarke31/05/2018
The (Re-) Growth of Rugby in Germany 
Account Director Ali has recently been spending more than a little time pitch side. In…
Ali Hammer08/05/2018
Brandwave Brand Test: Métier Beacon 
Lighting up the lanes: Account Director Ollie gives the Métier Beacon a run for its…
Oliver Robinson25/04/2018
FIBO 2018 
Yet again, FIBO this year did not disappoint. As the world’s biggest trade show for…
Jessica Rouse17/04/2018
Sport Relief 2018 #Chi2Munich 
An update on the progress of our Sport Relief 2018 #Chi2Munich challenge. Inspired by Sport…
Natasha Clarke29/03/2018
Sport Relief 2018 
Inspired by Sport Relief’s billion step challenge, Brandwave will contribute by attempting to travel the…
Natasha Clarke14/03/2018
Winter Olympics 2018 
That’s definitely snow in my eyes... As the 2018 PyeongChang Winter Olympic games come to…
Julia Mahnke25/02/2018
ISPO 2018 
At ISPO this year, we were lucky enough to see the latest and greatest in…
Jessica Rouse06/02/2018
Workplace Wellness 
To kick off the year the right way, Brandwave's UK office took part in a workplace…
Natasha Clarke05/02/2018
Brandwave Brand Test: Indoor Cycling In a Cave 
Brandwave's Jessica Rouse and Emma Cox spend the day at an indoor cycling event in…
Jessica Rouse26/01/2018
Blast from my Past – The Resurgence of Retro Sports Brands 
Senior Designer Al Lecomte looks at how retro sports brands have had a resurgence in…
Alastair Lecomte10/01/2018
Bullitt Group appoints Brandwave as global lead agency for new Land Rover phone 
We’re delighted to announce that Brandwave has been appointed as global lead agency for the…
Natasha Clarke12/12/2017
Sky Sports Mix It Up 
The team member who's always sneaking sports on to his computer screen, Brandwave Creative Daniel…
Daniel Tomlinson23/11/2017
Brandwave Brand Test: Lifeventure 
Brandwave's Account Director Natasha puts Lifeventure’s Packable Backpack to the test on Scotland’s West Highland…
Natasha Clarke06/11/2017
The Great Brandwave Bake Off 2017 
In its second year, the Great Brandwave Bake Off is a celebration of cake, competitiveness…
samuelfreeman31/10/2017